Posts Tagged ‘Uniqlo’

The personal body as information design

Tuesday, April 21st, 2009

Clothes colourCould colour be used as a human geographical tool? Stuart’s post raises some great questions about colour as information. I argue that the shift towards modernity has severed the link between colour and the natural material.The boom of the textile industry and of mass produced products has caused the public in developed parts of the world, to behave as an information design. Unique and bespoke items are reserved for the rich and elite.Large quantities of identical coloured shirts, indicates that groups of people are wearing the same colour at the same time. What can these patterns tell us? Certain patterns of colour can be attached to an occupation. Designers wear black t-shirts; blue scrubs and white for medical services; bright orange for road workers. Would particular patterns emerge if we examined one occupation, like education?Clothes colour occupations (more…)